YARD AI — Admissions Marketing for Rehabs & Psychiatric Clinics | Compliant, International
For licensed, accredited treatment providers · budgets from $10K/mo

Own a rehab? Fill beds at a known cost per admission

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Fill beds, not spreadsheets. We run compliant paid media for licensed rehabs, psychiatric hospitals and mental-health clinics — measured on cost per admission, never cost per lead — with LegitScript-ready campaigns, privacy-first, counsel-reviewed tracking and a speed-to-lead path that gets the enquiry answered while the family is still ready to say yes.
Licensed & accredited providers only
Markets we run
United States Canada United Kingdom Ireland European Union UAE & GCC Thailand South Africa Singapore Australia New Zealand United States Canada United Kingdom Ireland European Union UAE & GCC Thailand South Africa Singapore Australia New Zealand
What we can actually run for you

Every market is different.
We tell you which lane you're in

Google, Meta and Microsoft gate addiction-treatment ads behind LegitScript — and outside the US and Canada, Google will not run them at all. Every other market still has a real channel mix; it's just a different one. We build the plan around what a platform will actually let you run, not what a sales deck implies.

Tier 1 — Addiction paid search (LegitScript)

United States · Canada. Google and Meta will certify and run addiction-treatment search and social ads here once you hold LegitScript certification. This is the only tier where "cost per admission from paid search" is a fair comparison.

Tier 2 — Mental-health search, Meta & social, SEO and AI search

UK · Ireland · EU · UAE & GCC · Thailand · South Africa · Singapore · Australia · New Zealand. Addiction-specific paid search isn't permitted for a private provider in these markets. We run mental-health search where policy allows, paid social, organic/AI search visibility and referral programmes instead — and price the plan accordingly.

Per Google's advertiser policy country table and LegitScript's certification scope, checked at time of publish. Platform policy changes; we re-verify before every new-market launch. Not legal advice — your counsel reviews the final setup.

Why us?

Behavioural health is the hardest auction in digital — the most expensive clicks, the strictest platform gates, and the tightest privacy rules of any vertical. We treat it as an operations problem, not a media problem: compliant campaigns, admissions-grade landing pages, and a response loop measured in minutes. The only number we report on is cost per admission.

Where it burns

Why treatment marketing
quietly bleeds

Three failures cost providers more than every other mistake combined: paying for leads instead of admissions, the enquiry that waits overnight, and the compliance gates most agencies never learned.

Leads, not admissions
01

You are buying leads, not admissions

Last year only 2.4% of US paid-search rehab leads became admissions. Optimise to leads and you keep paying for the ones who never admit, month after month.
The enquiry sat overnight
02

The enquiry sat in the CRM overnight

The average company takes 42 hours to answer a new web lead. A family in crisis doesn't wait — they call the next clinic, and you still paid for the click. Leads answered in the first five minutes converted 8× more often than those answered later the same day.
Compliance & privacy exposure
03

In the US and Canada, Google, Meta and Microsoft gate addiction ads behind LegitScript

Everywhere else, Google will not run them at all — so the channel mix changes by country. And a raw pixel is a liability: Penn Medicine paid $9.5 million to settle a website-pixel lawsuit and agreed to run no ad tech on its site for two years.
Our vision

Why treatment providers
move to YARD

Compliance is the strategy

LegitScript, Google healthcare policy, Meta's health restrictions, and privacy law (HIPAA, GDPR and equivalents) are designed into the build — not patched after a suspension. We keep providers on-platform and on the right side of the line.

Cost per admission, not cost per lead

We instrument the whole funnel — enquiry → qualified → assessment/VOB → admitted — so budget follows the campaigns that actually fill beds, at the level of care you want filled.

Built for the phone call

Every page we build is phone-primary, with a short qualifying form as the fallback — and call tracking that ties the ring back to the keyword, so you know which campaign the phone call came from.

International by default

Private-pay and insurance markets behave nothing alike. We run US in-network and out-of-network, UK and Irish private-pay, GCC expatriate demand, and destination programmes in Thailand and South Africa — each with its own economics.

What we do

Four engines,
one admissions number

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Compliant paid media — Google, Meta and Microsoft campaigns built inside the LegitScript and healthcare-policy perimeter, structured by geography and level of care

Pillar 01 · Acquisition

Admissions-grade pages — phone-first, mobile-first landing pages with a short qualifying form, built to get a real enquiry to a human fast

Pillar 02 · Landing pages & CRO

Speed-to-lead & admissions ops — routing, call tracking and CRM automation so every enquiry is answered in minutes, because leads answered in the first five minutes convert 8× more often

Pillar 03 · Qualification & speed

Privacy-first measurement & AI visibility — server-side conversions with identifiers stripped or hashed, plus being the clinic ChatGPT and AI Overviews recommend

Pillar 04 · Measurement & AI search

How we work

First we tear down — accounts, keywords, landing pages, call handling and tracking — and flag every compliance and privacy exposure before it becomes a suspension.
01 · Teardown & compliance review
Discovery sprint · Week 1
Then we model the admissions economics — target cost per admission by level of care and market, and the enquiry volume needed to keep census where you want it.
02 · Admissions economics
Plan · Week 1–2
Then we build & launch — certified campaigns, phone-first landing pages, privacy-first server-side tracking and a routing rule that puts every enquiry in front of a human fast.
03 · Build & launch
Go-live · Week 2–4
Then we optimise to admissions — keywords, geos and creatives are judged on admits and cost per admission, not clicks, impressions or raw enquiry count.
04 · Optimise to admits
Daily · Always-on
Then we report to the board — spend, enquiries, qualified, assessments and admissions by level of care, in one live dashboard, with the why behind every move.
05 · Report
Weekly · Transparent
FAQ

Clear answers to
common questions

For addiction-treatment advertising in the US and Canada, yes — Google, Meta and Microsoft all require LegitScript certification, which in turn requires a valid state licence and accreditation from a recognised body such as CARF, the Joint Commission or ACHC. Mental-health and psychiatric services outside the addiction-treatment category follow different platform rules. We audit where you stand, tell you what is advertisable today, and support the certification application where it's needed.
No raw pixel on protected pages. Conversions are sent server-side with identifiers stripped or hashed, so platforms receive the minimum signal needed to optimise and no protected health information. The Conversions API alone is not a fix — in July 2026 the FTC's complaint against Hims & Hers named Meta's Conversions API alongside the Pixel — so the architecture, not the endpoint, is what keeps you safe. Your counsel reviews the setup before anything goes live, and no tracking claim on this page is a substitute for that review.
Yes — that's most of our work. UK and Irish private-pay clinics, GCC providers serving expatriate and regional demand, destination programmes in Thailand and South Africa, and Australian and Singaporean private psychiatric services. Each market gets its own compliance read, its own economics and its own creative; a UK private-pay funnel looks nothing like a US in-network one.
Flat monthly fees, always. We do not take per-admission commissions, and we do not buy, sell or broker patient leads — in the US that model creates EKRA and anti-kickback exposure, and it is the reason so much of this industry's marketing is distrusted. You pay for the work; the admissions are yours.
In paid search for treatment, meaningful learning starts around US$15,000–25,000/month because of click prices; destination and private-pay markets outside the US can start lower. If you're below that, the free teardown will still show you where the waste is, even if we're not the right fit yet.
Waste is usually cut in the first 2–4 weeks — bad geos, bad match types, unanswered calls. Admissions follow the enquiry-to-admit cycle for your level of care, so residential typically shows a clean read by weeks 6–10, outpatient sooner. We report the leading indicators weekly so you're never waiting in the dark.
Pricing

Simple, transparent
pricing

Flat monthly fees. No per-admission commissions. No markup on media. Just accountable retainers built for treatment providers.

Admissions

For a single facility or market that needs census up and waste out.

$3,500/ month
USD · billed monthly · media paid direct to platforms
  • Google + Microsoft search, compliance-first build
  • LegitScript & platform-policy review and support
  • One phone-first admissions landing page + CRO
  • Call tracking + speed-to-lead routing
  • Privacy-first server-side conversion tracking
  • Live admissions dashboard + weekly review
Get my free teardown
★ Most popular

Multi-market

For groups running several facilities, levels of care or countries.

$6,900/ month
USD · billed monthly · media paid direct to platforms
  • Everything in Admissions, across facilities & markets
  • Paid social where policy permits, plus retargeting
  • Landing page set per level of care and geography
  • CRM + admissions workflow build and QA
  • AI / LLM search (GEO) visibility programme
  • Dedicated strategist + senior media buyer
Get my free teardown
We work only with licensed, accredited treatment providers. No lock-in, you own every account, cancel any month. Ad spend is billed to you by the platforms; we never mark it up. Nothing here is legal advice — your counsel signs off on compliance before launch.

See exactly what your
admissions cost

No fluff, no generic PDF. We tear down your real accounts, pages and call handling, and send back the waste, the compliance risks, and what an admission is actually costing you today — yours to keep whether you hire us or not.

  • A line-by-line teardown of wasted spend, geos and keywords
  • Your real funnel: enquiry → qualified → assessment → admitted
  • A compliance and privacy read: LegitScript, policy and tracking exposure
  • A 90-day plan to lower cost per admission — yours to keep
Coverage
Mon – Fri · US, UK/EU & GCC business hours
Email
business@yardagency.ai
Please note
This page is for treatment providers. If you or someone you know needs help right now, please contact your local emergency number or a national helpline.
Provider enquiries only. We share only what's needed to run and measure your campaigns — hashed contact details with Meta/Google for ad matching where you've consented — and we never sell your data.